NERISA EUGENIA WATERMAN As the temperatures drop, TikTok creators are reshaping the narrative around winter with the viral Winter Arc Challenge. This 90-day challenge encourages participants to use the final months of the year for personal growth and goal-setting rather than waiting for the famous New Year’s resolutions in January. The trend flips traditional notions of hibernation, transforming winter into a season of self-improvement and reinvention.
Popularized by creator Carly Berges, whose video on the subject has garnered over 4 million views, the challenge inspires participants to commit to becoming “unrecognizable” in the best way possible by the start of the new year. Activities such as morning workouts, journaling, and healthier eating have become staples of the movement, offering a structured approach to self-development. The Winter Arc Challenge has become a blueprint for using the colder months to emerge stronger, more focused, and ready to embrace 2025 as the best version of yourself.
More importantly, whether it’s indulging in your favorite cup of coffee in your favorite mug, journaling in your favorite pajamas, or stepping outside in a perfectly crafted outfit that embodies your new personal winter aesthetic, this challenge reminds us to savor the beauty and coziness of the winter season.
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