With the forever changing platform of fashion week, Balenciaga, the Spanish luxury fashion house founded in 1919 by the designer Cristóbal Balenciaga in San Sebastián, Spain, stole Paris Fashion Week with an unexpected twist.
Instead of a regular catwalk event, fans were treated to a special 10 minute episode of The Simpsons. The 10-minute video shows Homer Simpson writing a letter to Creative Director Demna Gvasalia to gift an expensive gown to his wife Marge for her birthday. Touched by her love for Balenciaga, the designer invites the entire town to Paris to walk his fashion show and the rest is history.
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