Guinness Teams Up With Guinness Superfan Jason Momoa

While every day is perfect for savoring a Guinness, St. Patrick’s Day holds a unique charm. This year, brace yourself for an unforgettable celebration with the iconic Irish brewer. And guess what? St. Patrick’s Day falls on a Sunday this year!

Jason Momoa and his production company, ON THE ROAM, share a profound personal connection with Guinness. They produced the content and brought together their nearest and dearest to craft something extraordinary with the beer they hold so dear. Momoa’s first encounter with Guinness at the age of 21, facilitated by his mother, is also part of his Guinness directorial debut, lending an additional layer of significance to the project.

While premiering perfectly for St. Patrick’s Day, the Guinness “Lovely Day” campaign starring Jason Momoa isn’t limited to the festivities, it’s a year-round affair. Expect to see new footage and fresh variations beyond TV screens, as @GuinnessUS social platforms and Jason’s channels will be buzzing with excitement. Keep those eyes peeled and Drink Responsibly!

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NERISA EUGENIA WATERMAN

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