Cheetos to Unveil Fan-Inspired Versions of the #CheetosFlaminHaute Creations at Runway Show + Style Bar Experience in New York

Cheetos is one of the many brands that make up Frito-Lay North America and this New York Fashion season Cheetos will surprise and delight fans in New York with the brand’s first-ever runway show and style bar.  Cheetos fans in New York City are also invited to make an appointment to get a one-of-a-kind Cheetos look on Friday, September 6 or Saturday, September 7, at The House of Flamin’ Haute Style Bar.   Fans can get their paws and fur fully “Cheetos-fied” through salon services such as Cheetah Tail Braids, Fiery Flamin’ Hot Eyes, Chester’s Ombre Kiss and Caught Snacking Nails. 

Inspired by consumers’ love of Cheetos and their own interpretations of the Cheetos look the brand will debut high-fashion-yet-playful looks with clothes, hair, makeup and nail styling that takes ‘looking like a snack’ to a whole new level.  The runway show will feature 21 fun and playful looks inspired by fans on social media and curated by famed fashion influencers and stylists @luanna, @Hungry Hipsters, @thenavarose, and @stylistjbolin as well as one signature look designed by renowned costume designer Ami Goodheart.

“We are continually in awe of how Cheetos fans share their love for the brand and express it in their own way, whether that’s creating original recipes with Cheetos or donning Cheetos-inspired hair, nail or makeup looks,” said Brandi Ray, senior director of marketing, Frito-Lay North America. “We are so excited to continue to celebrate our fans and their creativity, and in turn, invite them to get the ultimate Cheetos Flamin’ Haute look.” 

Thanks to Cheetos, which is putting its orange-dusted fingerprints all over the fashion and beauty world, one of the hottest weeks in fashion is about to get Flamin’ Hot. Cheetos will also surprise fans who share their #CheetosFlaminHaute looks using the hashtags #CheetosFlaminHaute and #MyCheetosLook on social media with reservations to The House of Flamin’ Haute Style Bar. Visit CheetosFlaminHaute.com to make a reservation. 

Disclaimer: A version of this article appears on The World News Network

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NERISA EUGENIA WATERMAN

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